Services

competitive-intelligence-analytics

Power decisions on product roadmap, marketing plans, and customer-win strategies through tracking the voice of your customers and your competitor’s customers

Empower Business Objectives

Competitive intelligence consulting caters to business objectives across business units –

  • Feature & Service Benchmarking: As of the leading competitive intelligence analytics firms, we help drive decisions on feature launches/upgrades and service improvements for product marketing and engineering teams
  • Top Trending Topics: Drive content strategies for marketing and communication
  • Targeted Customer Segmentation: Enhance effectiveness of the sales teams by procuring competitive intelligence on go-to-market strategy by industry verticals (IT, Manufacturing, CPG/Retail, Healthcare, etc.) and business group-wise customer segments (large enterprises and SMBs)
Empower Decision-making

Power decisions on product enhancement, marketing plans, and account strategies through monitoring the voice of your customers and your competitor’s customers. With competitive intelligence consulting, you can:

  • Leverage our competitive intelligence solutions to deep-dive into key drivers of consumer satisfaction to take corrective actions for curbing potential customer churn
  • Measure customer sentiments to improve specific product features or service components
  • Drive customer advocacy for your brand by creating communication content focused on topics/features that are most talked about
  • Update your product roadmap to prioritize important feature launches or upgrades that are currently missing within your product when benchmarked with key competition
Downloadable

Case Studies

Fine tuning sales & acquisition strategy through detailed competitive profiling

Identifying and prioritizing product features based on voice of customers and competitive intelligence